Mastering raw materials

Malteurop conducts a research and development policy aimed at introducing innovations into the barley-malt-beer value chain. It concerns primarily control over raw materials – barley and malt – and improving industrial processes at malting plants. This R&D effort is bolstered by close collaboration and shared development with customers and suppliers. The needs of our brewer customers are the central focus of this R&D activity.

Malteurop has provided itself with specialized human and technical resources for developing malting-barley varieties.

Varietal selection

Well upstream, Malteurop works with breeders who master the latest technologies of varietal selection. The goal of selection is to optimize the performances of barley varieties to meet specific brewing needs, malting needs, and of course at the level of agricultural production. The process is guided by defining technical and agronomic characteristics and identifying the genes that carry these characteristics.

Trial fields

Malteurop organizes the sowing and monitoring of trial fields for evaluating and characterizing all new varieties in comparison with barleys developed locally.

In the agribusiness industry, Malteurop is the only experimenting entity authorized by the French agricultural authorities to conduct official trials prior to registration. This involvement on Malteurop’s part demonstrates its proactiveness and its determination to be present at the inception of new varieties.


In its laboratory equipped with micromalting equipment, Malteurop conducts many analyses of barley samples from trial fields – some 50,000 per year. Micromalting is using a small-scale malting plant that reproduces all the stages of malting: steeping, germination, and kilning. Around a thousand such tests are conducted every year.

Thanks to this large micromalting capacity, Malteurop tests a large number of samples and can statistically deduce the varieties with the best malting performance. The Group’s international presence allows it to carry out comparative studies of the potential of varieties selected in different pedoclimatic conditions. This is a strategic expertise with a twofold purpose:

  • first, to orient the Group’s supply policy so that the best varieties are always available;
  • then, to ensure that Malteurop is able, for each market concerned, to make the best varietal choice, the one that optimizes and reconciles brewing, agricultural, and economic performance.

Malteurop can share its comparative studies of the potential of different varieties with its strategic customers, and is also in a position to conduct made-to-order research as part of consulting missions.